Singapore-based plant-based products firm Thoughtful Food believes that the sector needs to look more closely at dry and ambient innovation as a key driver, particularly for brands seeking to solve ultra-processing challenges or go more clean label.
Plant-based meat in a dry, ambient format could provide the alternative protein industry with cleaner and more convenient options that can simultaneously also offer longer shelf-life and stability.
Australia-based Deliciou has its eye on China and other Asian markets with its market-first shelf-stable plant-based meat products after successful launches in both Australia’s Coles and Woolworths and US’ Whole Foods supermarkets.
